There is the old saying that old is gold. Well, flyer printing would so well fit in such a description. Even though it is a traditional way of passing out information; flyers still hold the power to sway opinion and drive sales up to crazy figures.
As you might have already noted, flyer printing is not much talked about in this digital era. But what remains true is that they a power to reckon with when it come to product sales and services promotion.
What is a flyer?
Picking it from square one, it is vital to get acquainted with the term ‘flyer’. Without much ado, a flyer is an advertisement on paper printed and handed out to potential customers or posted at public places. They (printed flyers) range from cheaply printed paper handouts to glossy and full-colored circulars.
How eye-catching printed flyers work to influence potential customers
From viable studies, 26 per cent of avid readers still do it the old fashioned way. There are folks out there who never rely on the internet to get information. To them, reading printed materials has never found a substitute.
Flyers come in to fulfill the need for this old habit. Just like other printed material, they intend to fill any informational gap. But they are not only intended to fill the reading thirst; they also come packed with adverts. As potential customers peruse over general information, in there they will come across products and services information.
That is how printing flyers drives the point home thus remaining relevant in this advanced information time. In fact, experts argue that flyers are not going anywhere any time soon.
Why choose to print flyers to promote your business
With all the NY digital printing resources, you would be wondering why your business would need a mere printed paper to meet your sales targets. The internet and social media have changed the way information is accessed and consumed. Yes, there is such a huge leap from conventional to new media; but still the old ways have found a way to tag along for this long.
Here is how your business will benefit from printed flyers:
Flyers are customer targeted: while you can have a printed flyer aimed for all and sundry, it is possible to have a targeted edition. You can do this demographically or geographically. It is not costly to print: with digital presence, you can pass sales information out to the masses without spending a penny. But can you achieve much with that? A printed flyer can give back up to 10 times of what you invest in it. Flyers are physical: there are no doubts that quite a number of people cannot let go the habit of reading tangible material. A flyer can be touched and visibly stored for future reference. And, once printed by a digital printer New York, your business would stand to benefit from repeated reading.
Varick Street Litho is a One Stop Shop for Your Flyer Printing Needs and More
It is not just any flyer that will get your business at the top of the food chain. You need a competitive piece that will not only present your brand in bright light but will also find way to the right readers.
To get all these, you will need the best printing services. Finding the right person to design and print your flyers is the first step to making it all the way to the top. Do not settle just for any other printing services; go for the best and your business will shoot right to the top without having to break your bank account.
Contact us today to learn about our flyer printing solutions. Here at Varick Street Litho, we are much more than just flyer printers, we offer offset printer New York, large format printer New York, book binding, signage installation, direct mail marketing and much more. Speak with one of our specialists regarding your printing needs.